Pizza tips, St. Louis food culture, behind-the-scenes stories, and everything in between — served hot.
Featured
Ever wondered what makes our crust crackle just the right way? It starts with a dough recipe perfected over six decades — no yeast, rolled paper-thin, and baked at high heat until it's golden and crispy. We're pulling back the curtain on the St. Louis pizza tradition that locals have loved since 1964, and what Provel cheese really brings to the table.
Pizza Culture
Outsiders raise an eyebrow. Locals raise a slice. Provel — a blend of cheddar, Swiss, and provolone — is the heart and soul of a true St. Louis pizza. We explore where it came from, why it works so beautifully on thin crust, and why we wouldn't dream of swapping it out for anything else.
Catering
Planning an office party, a graduation bash, or a company picnic? Pizza is the ultimate crowd-pleaser. Our catering team has served thousands of events across St. Louis, and we're sharing our top tips for choosing the right varieties, estimating quantities, and making sure everyone — meat lovers and veggie fans alike — goes home happy.
Tips & Tricks
Not all topping combos are created equal. Some pair like best friends — Italian sausage and roasted red peppers, for instance. Others... less so. Our pizzaiolos walk you through their favorite tested combinations, the science of balancing flavors and textures, and why less is often more on a thin crust.
St. Louis Life
From toasted ravioli to gooey butter cake to Provel pizza — St. Louis has quietly been doing its own delicious thing for generations. We take a deep dive into what makes our city's food scene so special, how Imo's became a community staple, and why you should never feel the need to apologize for loving St. Louis-style pizza.
Community
Pizza is more than food — it's a ritual. Friday night after the game. Birthday dinners. Post-graduation celebrations. For six decades, Imo's has been the table where St. Louis families gather. We share some of the most heartwarming stories our customers have sent in, and reflect on what it means to be part of so many memories.
